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Great results!

I've had nothing but great experiences with Four Reasons products for my platinum blond hair. This shampoo is just as solid - just the right amount of pigment to take out that pesky yellow, but doesn't leave my hair dry as many other brands do. Can't recommend it enough!

Verified Buyer

Sensitive No Yellow Shampoo

Regular price
$26.00 USD
Regular price
$26.00 USD
Sale price
$26.00 USD
|

10.1 fl oz

Description

Ingredients

How to use

Fragrance-free purple shampoo for blonde hair, suitable for sensitive scalp.

No fragrance

No yellow tones

No rough & crunchy hair

  Nothing unnecessary 

Upgrade your order and SAVE BIG!

How No Nothing is different?

Hypoallergenic

Safe for sensitive
skin and scalp.

Irritant-Free

No parabens, phthalates
colorants, or fragrance.

Cruelty-Free

Never tested on animals.

Fragrance-Free

No added scents.

Dermatologist-Tested

Clinically proven safe.

Eco-Friendly

Recyclable packaging.

Color-Safe

Gentle on color-treated hair.

Sensitive Skin Approved

Designed for the most
sensitive users.

Reviews

“Don’t fall for scented hair products. This is good stuff right here”

- Ima Rogers

The reviews speaks for themselves

RATED 4.9BY 35,000+ SATISFIED CUSTOMERS!

Leann Kuhic

Verified Buyer

Great results!

I've had nothing but great experiences with Four Reasons products for my platinum blond hair. This shampoo is just as solid - just the right amount of pigment to take out that pesky yellow, but doesn't leave my hair dry as many other brands do. Can't recommend it enough!

Anya Hodkiewicz

Verified Buyer

useful purple shampoo

I use purple shampoo once a week for my hair and for my toe-head kiddos (on recommendation from our hair stylist). I leave the shampoo on my hair for 5-10, and it helps with our natural brassiness. My hair feels brighter, less dull, after using.

Jenifer Upton

Verified Buyer

Purple Goodness

Interesting cap concept, twist to open then squeeze out the shampoo. This shampoo worked great for making my hair icy again! Also didnt feel drying either!

Alyce Lakin

Verified Buyer

Cuts yellow tones out of hair

I am a professional hairdresser and I have used many purple shampoos on my clients. If you want a nice gentle purple shampoo that does cut some warmth out of your hair, this one is great. It is a deep purple color and has a nice lather.

Proven results

Clinically Tested

95% of users reported a noticeable reduction in allergic reactions after just one use.

90% of users reported improved hair health after just one use.

Visible Improvement

Noticeably healthier hair after one week of use.

Enhanced shine and manageability.

Dermatologist Approved

SAFE for all hair types, including sensitive scalps.

FREE from harsh chemicals, ensuring gentle care and effective results.

The reviews speaks for themselves

RATED 4.9BY 35,000+ SATISFIED CUSTOMERS!

Leann Kuhic

Verified Buyer

Great results!

I've had nothing but great experiences with Four Reasons products for my platinum blond hair. This shampoo is just as solid - just the right amount of pigment to take out that pesky yellow, but doesn't leave my hair dry as many other brands do. Can't recommend it enough!

Anya Hodkiewicz

Verified Buyer

useful purple shampoo

I use purple shampoo once a week for my hair and for my toe-head kiddos (on recommendation from our hair stylist). I leave the shampoo on my hair for 5-10, and it helps with our natural brassiness. My hair feels brighter, less dull, after using.

Jenifer Upton

Verified Buyer

Purple Goodness

Interesting cap concept, twist to open then squeeze out the shampoo. This shampoo worked great for making my hair icy again! Also didnt feel drying either!

Alyce Lakin

Verified Buyer

Cuts yellow tones out of hair

I am a professional hairdresser and I have used many purple shampoos on my clients. If you want a nice gentle purple shampoo that does cut some warmth out of your hair, this one is great. It is a deep purple color and has a nice lather.

Frequently asked questions

Are your products really fragrance-free?

Yes! We formulate our products without fragrances and masking fragrances.

Do you use natural fragrances?

No. Our products are free of synthetic and natural fragrances.

Which commonly allergizing ingredients are No nothing products free of?

Fragrances, perfume, phthalates, methylisothiazolinone, phenylene diamines, film forming substances, metallic impurities, formaldehyde and formaldehyde releasers, essential oils, linalool, limonene, compositae(daisy) family, aloe vera, dyes, tea tree, parabens, balsam of peru, gluten, soy, and many more...

Customer Reviews

Based on 90 reviews
78%
(70)
18%
(16)
2%
(2)
1%
(1)
1%
(1)
T
Tami Keeter
Just what I needed!

Scalp is clear and hair is bright!

C
CariLa
Finally!

I’ve been searching for an unscented purple shampoo and am so happy to have finally found one. This works great - my only comment is that I wish there was a purple conditioner to go with it ☺️

L
Lucia cote
Finally!

This is the only purple shampoo that my skin can tolerate. So glad to finally find one that works and doesn’t hurt my skin.

L
Linda Nelson
Does the job!

I love this no-fragrance product! It’s gradually reducing the yellow in my white hair and leaving silver instead.

N
Nicole Jenkins
Fragrance free home

Finding fragrance free hair and body care products is hard. Many products labeled fragrance free aren't. (Example. Secret fragrance free has fragrance). Thank you for having a broad range of products I can confidently order and know it's vetted.