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Great results!

I've had nothing but great experiences with Four Reasons products for my platinum blond hair. This shampoo is just as solid - just the right amount of pigment to take out that pesky yellow, but doesn't leave my hair dry as many other brands do. Can't recommend it enough!

Verified Buyer

Sensitive No Yellow Shampoo

Regular price
$26.00 USD
Regular price
$26.00 USD
Sale price
$26.00 USD
|

10.1 fl oz

Description

Ingredients

How to use

Fragrance-free purple shampoo for blonde hair, suitable for sensitive scalp.

No fragrance

No yellow tones

No rough & crunchy hair

  Nothing unnecessary 

Upgrade your order and SAVE BIG!

How No Nothing is different?

Hypoallergenic

Safe for sensitive
skin and scalp.

Irritant-Free

No parabens, phthalates
colorants, or fragrance.

Cruelty-Free

Never tested on animals.

Fragrance-Free

No added scents.

Dermatologist-Tested

Clinically proven safe.

Eco-Friendly

Recyclable packaging.

Color-Safe

Gentle on color-treated hair.

Sensitive Skin Approved

Designed for the most
sensitive users.

Reviews

“Don’t fall for scented hair products. This is good stuff right here”

- Ima Rogers

The reviews speaks for themselves

RATED 4.9BY 35,000+ SATISFIED CUSTOMERS!

Leann Kuhic

Verified Buyer

Great results!

I've had nothing but great experiences with Four Reasons products for my platinum blond hair. This shampoo is just as solid - just the right amount of pigment to take out that pesky yellow, but doesn't leave my hair dry as many other brands do. Can't recommend it enough!

Anya Hodkiewicz

Verified Buyer

useful purple shampoo

I use purple shampoo once a week for my hair and for my toe-head kiddos (on recommendation from our hair stylist). I leave the shampoo on my hair for 5-10, and it helps with our natural brassiness. My hair feels brighter, less dull, after using.

Jenifer Upton

Verified Buyer

Purple Goodness

Interesting cap concept, twist to open then squeeze out the shampoo. This shampoo worked great for making my hair icy again! Also didnt feel drying either!

Alyce Lakin

Verified Buyer

Cuts yellow tones out of hair

I am a professional hairdresser and I have used many purple shampoos on my clients. If you want a nice gentle purple shampoo that does cut some warmth out of your hair, this one is great. It is a deep purple color and has a nice lather.

Proven results

Clinically Tested

95% of users reported a noticeable reduction in allergic reactions after just one use.

90% of users reported improved hair health after just one use.

Visible Improvement

Noticeably healthier hair after one week of use.

Enhanced shine and manageability.

Dermatologist Approved

SAFE for all hair types, including sensitive scalps.

FREE from harsh chemicals, ensuring gentle care and effective results.

The reviews speaks for themselves

RATED 4.9BY 35,000+ SATISFIED CUSTOMERS!

Leann Kuhic

Verified Buyer

Great results!

I've had nothing but great experiences with Four Reasons products for my platinum blond hair. This shampoo is just as solid - just the right amount of pigment to take out that pesky yellow, but doesn't leave my hair dry as many other brands do. Can't recommend it enough!

Anya Hodkiewicz

Verified Buyer

useful purple shampoo

I use purple shampoo once a week for my hair and for my toe-head kiddos (on recommendation from our hair stylist). I leave the shampoo on my hair for 5-10, and it helps with our natural brassiness. My hair feels brighter, less dull, after using.

Jenifer Upton

Verified Buyer

Purple Goodness

Interesting cap concept, twist to open then squeeze out the shampoo. This shampoo worked great for making my hair icy again! Also didnt feel drying either!

Alyce Lakin

Verified Buyer

Cuts yellow tones out of hair

I am a professional hairdresser and I have used many purple shampoos on my clients. If you want a nice gentle purple shampoo that does cut some warmth out of your hair, this one is great. It is a deep purple color and has a nice lather.

Frequently asked questions

Are your products really fragrance-free?

Yes! We formulate our products without fragrances and masking fragrances.

Do you use natural fragrances?

No. Our products are free of synthetic and natural fragrances.

Which commonly allergizing ingredients are No nothing products free of?

Fragrances, perfume, phthalates, methylisothiazolinone, phenylene diamines, film forming substances, metallic impurities, formaldehyde and formaldehyde releasers, essential oils, linalool, limonene, compositae(daisy) family, aloe vera, dyes, tea tree, parabens, balsam of peru, gluten, soy, and many more...

Customer Reviews

Based on 97 reviews
79%
(77)
16%
(16)
2%
(2)
1%
(1)
1%
(1)
G
Gail Dennis
Purple shampoo

I'm sure this is a very nice shampoo but it will not work for me. I have a very sensitive scalp and it was itching like crazy on day 2. I shampoo every other day.

A
Ava Harrison
Absolutely the BEST!

This is the best purple shampoo I’ve ever used. I’ve tried everything from Ulta and Sephora, but nothing compares to this. It instantly brightens your hair without being too overwhelming.

B
Barbara Cooper
Best Purple Shampoo Out There!

I love how this shampoo removes the yellow tones in my hair without turning it blue. The steel color it creates is amazing. I’ve been using this shampoo for years—it’s the only one I buy. The seller is awesome too. Great product and great customer service make this a MUST!

B
Barbara Cooper
Best Purple Shampoo Out There!

I love how this shampoo removes the yellow tones in my hair without turning it blue. The steel color it creates is amazing. I’ve been using this shampoo for years—it’s the only one I buy. The seller is awesome too. Great product and great customer service make this a MUST!

S
Sandra Walker
Excellent for Blonde Hair!

I’ve been using this product for almost a year. It’s amazing for keeping brassy tones away in dyed blonde hair. If you leave it in too long, your hair might get a slight purple hue, but I love it. It doesn’t dry out your hair and keeps the color looking salon-quality! Highly recommend.